Published Jul 7, 2026, 1:38 PM ET · Updated 4 months ago · 1 source

Netflix eyes more F1 content

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axios
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Original Report
INFERY
Netflix eyes more F1 content

While Netflix has not released viewership figures for the Canadian Grand Prix, president of advertising Amy Reinhard told Axios that she anticipates more opportunities to broadcast F1 content. Why it matters: Netflix's simulcast partnership with Apple for the May race served as an important proof point that sublicensing streaming rights for select races could be a win-win as both companies look to expand their audiences.